Key Takeaways
- Warren Buffett’s snowball metaphor is that “wet snow” refers to whatever sticks and adds value—skills, knowledge, relationships. The “long hill” that a snowball rolls down is time.
- The snowball metaphor can apply beyond money: friendships, reputation, and expertise also compound over time.
- Buffett bought his first stock at 11. The earlier you start, the longer your hill—and the bigger your snowball.
When a nine-year-old Buffett rolled a snowball across his Nebraska lawn, he couldn’t have known he was acting out a philosophy that would make him one of the wealthiest people alive. “You’ve got to be the kind of person that the snow wants to attach itself to,” he told Alice Schroeder for the book The Snowball: Warren Buffett and the Business of Life, likening life to a snowball.
The metaphor will end up capturing much of what Buffett says he believes about building wealth, relationships, and a meaningful life. The idea is to start small, keep rolling, and let time help you accumulate the things you need.
The Origin of a Metaphor
Schroeder opens her biography with a scene from Buffett’s childhood. During the winter when he was 9. Buffett was catching snowflakes, packing them into a ball, placing the balls on the ground, and pushing them along. The snowballs picked up more snow. He kept on rolling them—across the lawn, then through the neighborhood. “And from there,” Schroeder writes, “Warren continues onward, casting his eye on a whole world full of snow.”
That image became the book’s organizing principle and Buffett’s personal philosophy.
By age 11, Buffett had saved $120 and bought his first stock: three shares of Cities Service Preferred for himself and three for his sister Doris. The stock dropped from $38.25 to $27, then recovered to $40. He sold it for a small profit. But then he watched it climb past $200, Schroeder writes.
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What Wet Snow Actually Means
Buffett’s metaphor goes beyond money. “I don’t just mean compounding money,” he told Schroeder. It is also helpful as a metaphor to understand “the world and what kinds of friends you accumulate.”
The wet snow is whatever sticks to you and adds value—knowledge, skills, relationships. The long hill is time. You can’t get more of it, and you can’t go back to the top once you’ve started rolling.
“You’ve got to be your own wet snow, in effect,” Buffett said. “You’d better be picking up snow as you go along, because you’re not going to be getting back up to the top of the hill again. That’s the way life works.”
Compounding in Plain Terms
In his 2024 shareholder letter, Buffett reflected on his 60-year run at Berkshire Hathaway Inc. (BRK.A, BRK.B). The company paid exactly one dividend—10 cents per share on Jan. 3, 1967. That’s it. Everything else got reinvested.
The result is that Berkshire shareholders gained from “the magic of long-term compounding,” as Buffett put it. What started as “tiny, almost meaningless” reinvestment “mushroomed.” In 2024 alone, the company was earning so much that it paid $26.8 billion in federal income tax—more than any U.S. firm in history.
Fast Fact
Berkshire Hathaway has paid only one cash dividend since 1965. Continuously reinvesting in other companies helped turn a struggling textile company into a conglomerate worth hundreds of billions.
Four Ways To Apply the Metaphor
- Start now: Buffett began investing at age 11. Even if you don’t start that early, the second-best time to start is today—whatever your age, whatever your balance.
- Choose your hill carefully: Not every path rewards patience. In his 1988 shareholder letter, Buffett quoted Peter Lynch: “Selling your winners and holding your losers is like cutting the flowers and watering the weeds.” Only certain hills will give you the time you need to accumulate gains.
- Avoid big setbacks: A melted snowball can’t keep rolling. Bad debt, toxic relationships, burnout—these don’t just slow you down. They shrink what you’ve already built and make it harder to get started again.
- Let momentum do the work: Once gains start to stick, they compound on their own.
The Bottom Line
Buffett’s snowball works because it respects how compounding actually functions: slowly at first, then all at once. Whether you’re building wealth, knowledge, or friendships, find your wet snow, pick a long hill, and keep pushing.